Dodge and Universal Pictures Promote Latest Fast & Furious Movie
Dodge uses the powerful muscle cars in its fleet to create some extra hype for Universal Picture’s The Fate of the Furious. According to media.fcanorthamerica.com, “In support of The Fate of the Furious, Dodge is launching a multi-tier marketing campaign, including television ads, social media and digital extensions, and licensed products. The co-branded campaign promotes the blockbuster Fast & Furious franchise and Dodge//SRT, the mainstream and ultimate performance of brands of FCA US. Dodge and SRT Chargers and Challengers, the world’s fastest and most powerful muscle cars, are prominently features in the upcoming movie.” Dodge and SRT vehicles like the Challenger, Charger, Durango and Journey have been featured in the franchise since the beginning. If you’re interested in any of the Dodge vehicles in our lineup, please feel free to contact us on our website, or come in and test drive one of our powerful vehicles yourself.